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Coopérative U

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(Redirected from Super U)
Coopérative U
TypePrivate
IndustryRetailing
Founded1894; 132 years ago (1894)
Headquarters
Rungis
,
France
Key people
ProductsFood, bazaar, textiles, cultural products, etc.
RevenueIncrease $19.692 billion (2009)
SubsidiariesSuper U, Marché U, Super U, Utile
Websitehttps://www.magasins-u.com/

Coopérative U (Système U before 2024) is a French symbol group retailers cooperative of independent hypermarkets and supermarkets, headquartered in the Parc Tertiaire SILIC in Rungis, France.

It owns the trademarks Hyper U, Super U, U Express and Utile, which are used by its members.

In January 2025, the group announced that it had 1,804 stores in 15 countries.

History

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BERJAYA
Super U in Cozes, France.

It is directly descended from the Pain Quotidien ('daily bread') cooperative which was founded in western France in 1894.[1] In 1920, the association brought together 300 affiliated grocers.

In 2023, Mercure International of Monaco will begin replacing the Casino and Géant brands with Coopérative U in Congo-Brazzaville, Gabon and Senegal.[2]

In February 2024, the Schiever group becomes a partner of Coopérative U.[3] It announces that it will begin replacing its Auchan hypermarkets with Hyper U and its Bi1 supermarkets with Super U in March 2025. [4]

On May 16, 2024, the group was renamed “Coopérative U”.[5]

In March 2025, the Schiever group started a replacement of its Auchan hypermarkets with Hyper U and its Bi1 supermarkets with Super U or U Express; 183 stores will gradually join the Coopérative U by 2027.[6]

When it published its annual results in February 2025, it announced that it had opened 21 new stores and signed 60 acquisitions from other brands.[6] In June 2025, the group announced 41 opening projects in Africa by 2028, notably via its partner Mercure International of Monaco and the replacement of Casino brands.[7]

Locations

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BERJAYA
Super U in Grand Baie, Mauritius.

In January 2025, the group announced that it had 1,804 stores in 15 countries.[8]

Europe

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Locations
YearCountry
1894France[9]
1956Monaco
2013Andorra[10]
2024Switzerland[11]

Africa

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Locations
YearCountry
2000Mauritius[12]
2012Benin[13]
2014Ivory Coast[14]
2015Cameroon[15]
2017Senegal[16]
2018Guinea
2019Morocco[17]
2022Madagascar[18]
2022Burkina Faso[19]
2024Gabon
2025Congo-Brazzaville

Overseas France

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North America

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Caribbean

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South America

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Oceania

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Africa

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The sub-brands

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BERJAYA
Utile in Aix-en-Provence, France.
BERJAYA
A Hyper U hypermarket in Brie-Comte-Robert, France.

There are four brands found within Coopérative U:

  • The largest (in size terms) is the hypermarket Hyper U, which accounts for 15.89% of the group. There are 71 Hyper U stores, which account for a total of 239,293 square metres of retail space (at an average of 4,985 square metres per store). The average spend per trip is €43.60.[20] These are generally found outside larger towns, but normally as stand-alone structures (rather than as part of a shopping centre)
  • The next brand down (in terms of size) is Super U which accounts for 79.58% of the group. There are 773 Super U stores, which account for a total of 1,355,004 square metres of retail space (at an average of 2,016 square metres per store). The average spend per trip is €33.30. These are typical supermarkets, and are found either in the centre or on the outskirts of smaller towns. Again they exist as standalone structures.[20]
  • Within city centres (and in rural areas), there are smaller stores known as U Express, which account for 4.53% of the group. There are 294 U Express stores, which account for a total of 104,468 square metres of retail space (at an average of 730 square metres per store). The average spend per trip is €17.00.[20]
  • Utile are the smallest brand stores in Système U with 410 locations across France. They are usually run as independent convenience stores and so do not accept Système U clubcards. They are found mainly in small towns, village centers and at rest stations (except on dual carriageways and motorways) in rural parts of France.

References

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  1. ↑ Jean-Louis Roveyaz, Bruno de Laage, Patrick Mérienne (2008). L'Entreprise coopérative, une alternative moderne. L'Harmattan. p. 68. ISBN 978-2-296-06602-1.{{cite book}}: CS1 maint: multiple names: authors list (link)
  2. ↑ Nelly Fualdes (September 26, 2023). "Comment Système U profite du recul de Casino en Afrique". jeuneafrique.com.
  3. ↑ Myriam Lebret (2024-03-07). "Schiever rejoint Système U, une structure "en adéquation avec notre vision" assure Vincent Picq, PDG du groupe". www.lyonne.fr. Retrieved 2024-03-07.
  4. ↑ Magali Picard (December 16, 2024). "Où et quand vont ouvrir les 15 premiers magasins de Schiever transformés en U ?". lsa-conso.fr.
  5. ↑ "Système U change de nom et devient «Coopérative U»". lefigaro.fr. May 16, 2024.
  6. 1 2 Olivier Dauvers (February 12, 2025). "+ 4 % en 2024 : Coopérative U bien parti pour tenir son Cap 15". olivierdauvers.fr.
  7. ↑ Olivier Dauvers (June 5, 2025). "Coopérative U profite des difficultés de Casino pour accélérer en Afrique". olivierdauvers.fr.
  8. ↑ Frédéric Carluer-Lossouarn (March 13, 2025). "U a franchi le cap des 1.800 magasins". lineaires.com.
  9. ↑ Marie DANCER (April 6, 2008). "Système U, la petite enseigne qui monte". la-croix.com.
  10. ↑ LSA (July 10, 2013). "Système U débarque en Andorre". lsa-conso.fr.
  11. ↑ Frédéric Carluer-Lossouarn (April 11, 2024). "Système U ouvre son premier magasin en Suisse". lineaires.com.
  12. ↑ Pricilla Samuel Rachelle Veerasamy (July 9, 2021). "Super U de Grand-Baie à Tamarin, l'histoire continue". business-magazine.mu.
  13. ↑ Laurence Haxaire avec F.V. (January 14, 2013). "U : premier pas international… au Bénin". lineaires.com.
  14. ↑ F. C.-L. (February 4, 2016). "Spécial Afrique : Yves Petitpas, président de U Export, en charge des magasins U dans les Dom-Tom et à l'étranger". lineaires.com.
  15. ↑ BRM (July 1, 2015). "La chaîne des supermarchés Super U débarque au Cameroun". investiraucameroun.com.
  16. ↑ Frédéric Carluer-Lossouarn (December 3, 2018). "Afrique : une piste suivie à pas comptés". lineaires.com.
  17. ↑ infomédiaire (March 21, 2019). "Rabat : Un mall de plus dans la capitale, et un 1er Super U au Maroc". infomediaire.net.
  18. ↑ Frédéric Carluer-Lossouarn (November 18, 2022). "Un premier Super U à Madagascar". lineaires.com.
  19. ↑ Charlotte Barriquand (December 18, 2024). "Coopérative U continue son expansion en Afrique". lsa-conso.fr.
  20. 1 2 3 Coopérative U website
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