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Sudden Drop of Zero Sales since 6-Nov
by Seller_S9GHoSdpBtbtq
Amazon replied

we have never experienced a complete half of sales in the last 4 days

Something drastically wrong is happening on the backend , and we are seeing other posts saying similar things but don’t know if it’s similar

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I'm raising an issue that appears to be affecting Pokémon sellers across Amazon, particularly those selling older, discontinued, and out-of-print products.

Nearly all of my Pokémon listings have been deactivated due to "Potential High Pricing Errors," despite many of these products being legitimately priced according to their current market value.

The fundamental problem appears to be that Amazon's automated pricing system is failing to account for the collectible nature of Pokémon products.

Many older Pokémon sets are no longer manufactured, have limited availability, and have appreciated significantly in value. A booster box or collection that originally retailed for $50 now legitimately sells for several hundred dollars.

If Amazon's pricing algorithms are relying on outdated retail prices, historical selling prices, or irrelevant external pricing data, they are fundamentally misrepresenting the current market value of these products.

This is not price gouging. This is how the collectibles market works.

What's particularly concerning is that this doesn't appear to be an isolated issue. Other Pokémon sellers have reported widespread listing deactivations, suggesting a broader problem with Amazon's automated pricing enforcement.

At this point, the issue is making it increasingly difficult, if not impossible, to sell legitimate collectible inventory on Amazon.

I'm asking an Amazon Community Manager or someone from the Pricing Health team to investigate and address the following:

Is Amazon aware of widespread high pricing errors affecting Pokémon listings, particularly older and out-of-print products?

  • How does Amazon determine fair market value for discontinued collectibles? Are original retail prices or historical selling prices being used as reference points?

  • Is there a mechanism for correcting inaccurate reference prices across multiple ASINs, rather than requiring sellers to appeal each listing individually?

  • Can this issue be escalated to the appropriate technical team for investigation into whether the pricing algorithm is incorrectly flagging collectible products?

I'm also encouraging other Pokémon sellers experiencing this issue to respond to this thread. If enough sellers are being affected, Amazon needs to recognize this as a systemic problem rather than a series of isolated pricing violations.

Amazon moderators: Please provide a substantive response and escalate this issue to the team responsible for automated pricing enforcement. Generic instructions to lower prices or review Pricing Health do not address the underlying problem.

We need a solution that recognizes the legitimate secondary-market value of discontinued and collectible products, rather than penalizing sellers for pricing inventory at its actual market value.

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We’ve sold on Amazon for years and generate roughly $1 million in annual sales on the platform. We work directly with a manufacturer as its authorized brand representative on Amazon. Even with that relationship, manufacturer documentation, and years of sales history, we couldn’t get a Featured Offer restriction resolved.

Amazon made one of our best-selling offers ineligible based on a price it found on another marketplace. We provided documentation, explained the situation, and followed up repeatedly. The restriction stayed in place, so we pulled our inventory and stopped selling that product on Amazon. Now we’re facing the same issue with another product.

If you depend on Amazon for most or all of your revenue, ask yourself what would happen if one of your best-selling offers lost the Buy Box tomorrow and you couldn’t get it back. Where would you sell the inventory? How would your customers find you? How long could your business absorb the drop in sales?

Build other sales channels while your Amazon business is doing well. We had years of sales history, substantial volume, and a direct relationship with the brand, and we still had to pull a bestseller. If it can happen to us, it can happen to you.

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I'm trying to make sense of the web of settings regarding handling times. Our default is 1 day handling but because we typically ship orders the same day Amazon is forcing us to do this now on most orders. The biggest problem is that reduces our overall deliver by date by a day so we have to ship using a faster more expensive method. Normally I would adjust the time in transit for the templates but we do not have the ability to add a day as the next range adds 1-3 days. Also it is a problem for 1-2 day zones as we have no wiggle room and shipping next day air to a location that would have been 2 days via ground (and delivered on time if we had 1 day handling included) is not feasible. What are the recommendations to tweak these settings?

Also, I change our shipping cutoff times to very early AM hoping that would get us the extra time on most orders, however, these settings seem to be ignored. An order came in at 6pm on Monday evening and Amazon expected it to be shipped out that same day? I don't know if I set something wrong or if this was an Amazon glitch or they no longer care about cutoff times? The settings allow for a cutoff as early as 1AM, shouldn't that effectively push all shipments to the next day?

Please help me understand the settings...

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Multiple sellers are seeing a sudden wave of Pokémon TCG and other collectible listings deactivated for “potential high pricing error,” even when the prices are only modestly above cost after fees and even when Pricing Health shows no reference prices available.This is hitting proven, previously active listings that had consistent sales. In my case (and others reporting the same), roughly 30–40 ASINs have been shut down in the past week. Many of us already have FBA inventory in the network. Once the offers are suppressed, that stock is stranded across Amazon’s fulfillment centers. We then have to pay removal fees to get it back after it has already been distributed. This is happening in early November, right when sellers are trying to move volume for the holidays. It destroys trust in the FBA program. Why send more inventory in if a strong-selling listing can be deactivated without warning and then cost additional money to retrieve?There is also a longer-term problem. These are collectible products that can appreciate over time. If the automated system keeps reference prices so low that even break-even or small-profit prices stay blocked, we lose the ability to sell these items on Amazon not just now but in the future as their market value rises. At that point it is fair to ask whether Amazon still wants third-party sellers offering Pokémon and other collectibles at all. If the answer is no, it would be clearer to say so so sellers can plan and move the inventory elsewhere.The inconsistency makes this worse. Amazon is currently selling the 30th Celebration Elite Trainer Box (roughly $60 retail) for $140 on its own offer, while simultaneously deactivating third-party listings on other Pokémon products where sellers are only trying to clear a few dollars after fees. That double standard is hard to reconcile with the Fair Pricing Policy.Several of us have already opened cases, provided sales history and external market prices, and received specialist review. The outcome has been the same: the flags stand and we are directed to lower prices to match the reference in Pricing Health. That is not workable when the reference sits below cost plus fees.This does not appear to be isolated pricing disputes. It looks like a broader automated enforcement issue affecting multiple sellers on the same category of products at the same time, right before the peak season.If you are seeing the same pattern, please reply with the categories or ASINs affected and whether Pricing Health is showing reference prices. The more concrete data we surface, the stronger the case for a technical review of how the system is applying the Fair Pricing Policy to collectibles.

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Is anyone else experiencing a sudden increase in listings being deactivated for “Potential high pricing error,” even when their prices are reasonable or have already been reduced?

We're seeing what appears to be a much larger issue with Amazon's automated pricing enforcement system.

We initially reported 18 affected ASINs, but the problem extends beyond those listings. Even attempting to list additional eligible products can trigger the same restrictions.

Here's what we've experienced:

  • 16 of our original 18 affected offers displayed “No reference prices available.”
  • Lowering prices did not resolve the restrictions.
  • Additional listings continue triggering the same errors.
  • Some product pages show no available offers.
  • Other sellers have reported similar issues.

Seller Support has requested individual competitor URLs showing prices and shipping costs. While we understand the need to verify pricing, this approach does not address the possibility of a broader enforcement issue.

If sellers are approved to list and sell products, why is Amazon's pricing system repeatedly preventing those offers from going live without clearly identifying the pricing benchmarks being applied?

We're not asking Amazon to disregard its Fair Pricing Policy. We're asking for transparency and an investigation into whether the enforcement system is functioning correctly.

With Black Friday approaching, this is especially concerning. Independent sellers have invested substantial capital into inventory and holiday preparations, and these unexplained restrictions are directly affecting their ability to operate.

We respectfully ask Amazon's forum moderators to escalate this for a broader technical investigation and clarify whether a known issue exists with automated pricing enforcement.

To other sellers: Are you experiencing similar deactivations across your inventory? Have price adjustments resolved anything, or are your offers remaining inactive?

Please share your experiences below. If this is affecting sellers across multiple categories, Amazon needs to investigate the underlying cause rather than treating every affected listing as an isolated pricing dispute.

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Remember-No USPS tomorrow!
by Seller_Sram36TnVt73c

That is all.

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