Chilling while Breeze does the boring parts of my job
We’ve just made the move from being a HubSpot provider to an official HubSpot partner.
It was a reasonably big call for us as a small agency. We’ve been implementing and supporting HubSpot for clients for more than 10 years and have been to INBOUND for the last two (all the way from NZ), so we know the platform well. What’s new for us is building the partner side of the business more deliberately.
For those who have already been through this, what actually helped you build your HubSpot pipeline before reaching the tiers where HubSpot starts sending opportunities your way?
Was it existing clients, implementation projects, specialising in a particular HubSpot problem, content, outbound, co-selling, or something else?
And what would you do differently if you were starting again?
I'm trying to find out the best way to share viewable PDFs (ideally flipbook style) through Hubspot, and curious what others are doing. Right now, we're only using Hubspot's built-in Documents feature for our B2B business, and looking to expand it for all of our shareable PDFs (brochures, guides, etc).
Context: We host annual conferences and events and are currently using Issuu to host our conference brochures. Prospective attendees click a button on our website and it opens up to that specific brochure as a flip book in Issuu. Within the Issuu window, there's an option to download, but we don't collect their email address for any of it.
Goal: We are always looking to consolidate our tech stack and are currently paying around $3,000 a year for Issuu just to host our PDFs. There are multiple options in Hubspot (Documents, Files) for PDF hosting and viewing, and I'm trying to figure out the best way to transition away from Issuu to cut those costs, while also being smarter about our marketing (example: require an email address to download the brochure, create segments based on who viewed the brochure, etc.).
How are you hosting your PDFs and sharing them with prospective customers? This could be sales brochures, flyers, booklets, etc.
